Product Launch Support for an Under-Resourced Team

The director of ophthalmology marketing at a F500 biopharma was under-resourced heading into two critical product launches. Under a tight launch timeline, he needed a consultant who could quickly integrate with the team and drive execution of a handful of pre- and post-launch marketing activities for both product launches. Business Talent Group (BTG) deployed a marketing consultant and former industry professional with extensive experience developing HCP, patient, consumer, and digital marketing strategies and executing tactics.

We take our clients' confidentiality seriously. We've changed their names, but the results are real. For further details, email us at info@businesstalentgroup.com or complete the Learn More form on this page.