BTG CASE STUDIES > COMPETITIVE ANALYSIS

Innovation Strategy

A $5 billion technology company was looking to develop its next billion-dollar business, but did not have the right internal resource to manage and lead the initiative. Could the company look at out-of-the-box ideas in a measured and cost-effective way? What resources would be needed…

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Product Pipeline Assessment

A global life science company needed needed a fresh look at the competitiveness of its US portfolio with respect to current products and the five-year pipeline. Lacking the internal resources to complete the project—and hoping to avoid the heavy footprint of a traditional consulting firm—the…

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Assessing Competitive Threats

A F500 CPG company had been slow to recognize the threat posed by smaller, nimbler competitors in several of its product categories. The Director of Global Insight was determined not to be caught off guard the next time around. Business Talent Group’s consumer insight specialist…

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Machine Learning Market Landscape

The VP of Strategy at a global financial information company was assessing opportunities in the promising but fast-moving field of Artificial Intelligence—in particular, Robotic Process Automation (RPA). Her group had already identified several potential applications. In order to prioritize future investments, however, they needed help…

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Tracking Competitive Intel

The strategy team at an F500 tech giant was growing overwhelmed by the increasingly complex task of keeping tabs on relevant developments in the competitive landscape. Looking for a cost-effective, targeted way to help executives across the company get the information they needed, they turned…

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