BTG CASE STUDIES > PRODUCT DEVELOPMENT

Innovation Strategy

A $5 billion technology company was looking to develop its next billion-dollar business, but did not have the right internal resource to manage and lead the initiative. Could the company look at out-of-the-box ideas in a measured and cost-effective way? What resources would be needed…

READ MORE


B2B Services Growth Strategy

The product team at a multi-billion dollar financial information company was too busy managing near-term growth to craft a long-term strategy for maintaining the success of a newly acquired business. Looking for a more efficient and economical solution than a traditional consulting firm could provide,…

READ MORE


Digital Product Launch

When most companies hire interim executives, they look for someone who has the same skills as the departing exec. But when the marketing team at a global financial services company turned to Business Talent Group for support during a key leader’s maternity leave, we recommended…

READ MORE


Reviving a Legacy Brand – In An Unexpected Market

A Consumer Goods company had proven that a legacy brand offered measurable health benefits. How could the company steer the brand through regulatory pathways to make these claims commercially? What additional studies would be needed, and what changes in manufacturing were necessary for compliance? Health…

READ MORE


Biopharma Product Launch Support

As the launch date for a major new drug drew near, this global biopharma company found its team overstretched and under-resourced. Rather than postpone the launch, they contacted Business Talent Group to get the project back on track. Our McKinsey-trained product launch expert supported the…

READ MORE


Innovating on the Internet of Things

Internal research at a F500 insurance giant revealed that many customers live in Smart Homes, which connect to the internet to share information about energy consumption and usage patterns. Could the company use this data to create better product offerings? Lacking the expertise to explore…

READ MORE


Indication Prioritization

The VP of Global Marketing at a F200 pharma company was reviewing a promising drug about to enter Phase II of R&D. The company’s lean team had already completed a broad indication assessment, but they needed help preparing a more detailed opportunity assessment that leveraged…

READ MORE


Product Development Roadmap

Through a partnership with an academic laboratory, a global non-profit had developed a promising malnutrition technology. The challenge: creating a strategy that would take the technology out of the lab and into patient populations in Africa and Asia. The group’s researchers had little experience with…

READ MORE


Assessing Wealth Management Products

The SVP at a global financial services firm wanted to jumpstart growth in the wealth management space. Looking for a clearer view of the landscape for wealth management products and solutions—and which were most compatible with its current offerings—he turned to Business Talent Group. Our…

READ MORE


Biopharma Marketing Support

The European-based internal consulting group at a global biopharma giant was building out its U.S. team. Hoping to respond quickly to the needs of his internal stakeholders, the group’s leader turned to Business Talent Group to increase capacity without waiting on full-time hires. We supported…

READ MORE


Send this to a friend