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Commercial Excellence Consulting

Accelerate your marketing, sales, and analytics initiatives with results-driven commercial consultants.

FIND A CONSULTANT

UNLOCK COMMERCIAL GROWTH

Agility is the key to success in today’s fast-changing commercial environment. That’s why savvy life science leaders turn to Business Talent Group’s on-demand commercial excellence consultants to drive growth, streamline operations, and deliver more targeted messages. From product launch to patient engagement and brand strategy to lifecycle planning, they’ve got the commercial excellence consulting skills you need to improve both experience and outcomes.

Expertise Across Life Sciences, Pharma, and Biotech

Engage thought leaders on everything from brand planning to launch execution, forecasting to lifecycle management.

SKILLS TO SUPPLEMENT YOUR TEAM

Add expertise whenever you need to fulfill important initiatives or meet critical deadlines.

FROM INSIGHT TO ACTION

BTG's modular approach makes it easy to get the help you need, whether it's individuals or teams, on-site or remote, U.S. based or global.

IN-DEMAND PROBLEM SOLVERS FOR ALL OF YOUR COMMERCIAL EXCELLENCE CONSULTING NEEDS

ESTABLISHED PRODUCTS
  • Disease awareness strategy development
  • Lifecycle management strategy
  • Line extension
  • Generic defense
  • Re-growth strategy
EARLY-STAGE PRODUCTS
  • Early strategy
  • Asset evaluation
  • Forecasting
  • Go-to-market strategy
  • Brand planning
  • Lifecycle management
  • Target product profile
  • Portfolio optimization

(RE) LAUNCH
  • Launch strategy and execution
  • Interim support, including agency management
  • Positioning
  • Development
  • Lifecycle management
  • Key Opinion Leader (KOL) strategy
THERAPEUTIC AREA (TA) SUPPORT
  • TA strategy development
  • Target product profile
  • Disease awareness strategy
  • Multi TA strategy
  • Sales excellence

INNOVATION AND ANALYTICS
  • Voice-of-the-customer strategy
  • Patient centricity
  • Digital health
  • Artificial intelligence
  • Customer experience
  • Analytics: forecasting, data analysis
COMMERCIAL STRATEGY
  • Customer segmentation
  • Go-to-market strategy
  • Market research
  • Patient, provider, payer marketing strategy and execution
  • Salesforce strategy
  • Vendor management

MARKETPLACE TALENT FACTS

Experienced

The number 3,500+ on a teal circle background

independent life science consultants

Proven & Hands-On

The number 1,500+ on a teal circle background

have deep life science commercial expertise

Execution-Oriented

The number 1,100+ on a teal circle background

life science project and program managers

Row of consultant headshots

SAMPLE COMMERCIAL EXCELLENCE TALENT

Biopharmaceutical Commercial Expert

  • Product launch and commercial excellence expert who specializes in strategic marketing, marketing communications, and commercial operations
  • Former Merck executive and Global Head of Commercial Services at Genentech/Roche; board member of the Digital Health Coalition and the Journal of Brand Strategy
  • MBA, McGill University

Commercial Marketing Specialist

  • Product launch, market positioning, and promotions expert with proven commercial launch and execution experience
  • Former senior product manager at Genentech
  • MBA, University of San Francisco

Product Development and Execution Expert

  • Customer-focused product development and execution specialist who’s well-versed in market dynamics, go-to-market strategy, and operational improvements
  • Former Bain and BearingPoint consultant
  • MBA, University of Chicago Booth School of Business

COMMERCIAL EXCELLENCE CONSULTING CASE STUDIES

COMMERCIAL EXCELLENCE RESOURCES

Get the latest insights from commercial excellence consultants and experts, plus commercial excellence consulting trends, industry and functional guides, and more in BTG’s Commercial Excellence Resource Center.

FIND THE PERFECT COMMERCIAL EXCELLENCE CONSULTANT

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