A cloud-based marketing and technology company that recently IPO’d was rebranding as part of a larger effort to transform from a B2C to B2B company, when a key team member left the company. Business Talent Group (BTG) quickly provided a partner at a boutique creative…
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19 Case Studies Found:
Designing and Launching a D&I Campaign
A large technology company was looking to launch a massive, internally focused diversity and inclusion (D&I) campaign, and the head of D&I needed someone with experience designing and launching D&I campaigns of this magnitude. Business Talent Group (BTG) provided a D&I thought leader with communications…
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Understanding End Users to Improve Online Engagement
A leading global technology company was looking to better engage with end users through online communities and needed external benchmarks, as well as a series of persona-specific use cases, to inform their product roadmap. BTG delivered a former Navigant and PwC consultant skilled at market…
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Evaluating an Adjacent Market
A leading global technology company was evaluating the commercial opportunity within the expert intelligence market and needed to present an investment thesis to senior leadership as part of annual budgeting and planning meetings. BTG delivered a former Bain manager and Bridgespan consultant with in-depth knowledge…
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Sales Process Mapping
An F500 technology company was combining its sales and delivery functions. Concerned about the difficulty of merging two very different processes while incorporating the customer perspective, the company’s head of operations turned to Business Talent Group. We delivered an experienced independent process mapping expert and…
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Software Pricing Strategy
The EVP at a PE firm needed targeted pricing support for a middleware developer it had acquired. Historically, the company’s revenue came from one large, upfront licensing fee, plus smaller annual maintenance fees. As customers began to migrate to cloud-based SaaS solutions, the EVP wondered…
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Interim Medical Device CIO
A leading PE firm had just carved out a ~$500 million medical device acquisition when the company’s acting CIO decided to not renew his contract. Faced with a number of time-sensitive initiatives, and frustrated by the difficulty of recruiting tech talent in a competitive geography,…
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Assessing UK M&A Targets
A US based technology company was expanding its European footprint. Looking to jump-start growth, the regional head of business development contacted Business Talent Group for support conducting upfront M&A target assessments in the UK. The goal: to lay out strategic rationales and build financial models…
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UK Ecommerce Strategy
A global ecommerce company was trying to turn around its struggling UK business. Looking for an analytics expert to help assess problems and model potential solutions, the head of global strategy reached out to Business Talent Group. We delivered a quantitatively minded growth specialist who’d…
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Interim Head of Innovation
A $5 billion technology company was looking to diversify revenue and develop its next billion-dollar business. With the departure of the company’s SVP of Innovation—and multiple product delays on the horizon—the SVP of Strategy recognized that he did not have the right internal resource to…
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Rethinking the Integration Workflow
The Integration team at an acquisitive networking company was looking to reduce its reliance on traditional consulting firms. Yet workflow was uneven, and the Corporate Strategy office did not want to add permanent headcount. Business Talent Group helped the team restructure the integration process to…
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Expertise in a New Market
The head of strategy at a F100 tech giant saw an opportunity to take a core product into new areas within the 3D printing market. Before finalizing plans, however, she wanted to get a more detailed understanding of the dynamics of two new markets. Who…
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Re-examining Tech Pricing Bundles
The strategy team at a global technology company was re-examining pricing structures across different channels and segments in an effort to regain market share. What was the best way to rework the complex sales framework they’d been using? How could they group their offerings into…
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Transforming Tech Support
An enterprise technology company was shifting its service model from an hourly fee to a monthly subscription package basis. Yet the two-person corporate strategy department was struggling to map the implications of the change across the business—and prioritize the work that would transform other departments….
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Re-engineering Sales Operations
The VP of Sales at a multi-billion dollar data giant was concerned about inefficiencies in the company’s global sales process. He knew that legacy systems and workflows were contributing to the problem, but he needed help diagnosing where, exactly, things went wrong. Business Talent Group…
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Implementing a Big Data Strategy Roadmap
The SVP of Strategy at a Bay Area tech company engaged a consulting firm to create a big data strategy roadmap. Once he began to implement it, he realized that his budget was not sufficient to cover all recommendations. But internal politics made it difficult…
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Integration Change Management
A Fortune 500 tech company had just acquired a global data firm with more than 1000 employees. But the Director of Integration was concerned that her overstretched team—which was already working on several different deals—lacked the change management expertise to successfully integrate them. Business Talent…
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Innovation Best Practices
To meet ambitious growth objectives, strategy executives at a global technology giant had concluded that the company needed to go beyond its core business and develop new engines for growth. At the same time, they understood that competitors were also aggressively searching for their next…
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Tracking Competitive Intel
The strategy team at an F500 tech giant was growing overwhelmed by the increasingly complex task of keeping tabs on relevant developments in the competitive landscape. Looking for a cost-effective, targeted way to help executives across the company get the information they needed, they turned…