[GAME] Strategy Pong

strategy pong

When you work at a big company, updating your business strategy can feel like an endless back-and-forth. Maybe you’re the General Manager of a small business unit in a large multi-national corporation. Maybe you’re the new VP of Strategy in a conglomerate that has grown…


Winning in New Markets: Identifying the Right Opportunities

new market opportunities: group of colored pencils

If you have developed growth strategies, you’ve probably heard about—or even explored—opportunities to enter adjacent markets. But how can you be sure that you’re looking at the right new market opportunities? And how can you proactively identify promising market adjacencies, rather than simply adopting what…


How to Select and Use the Right Metrics in Early-Stage M&A

early-stage M&A metrics: woman with pen filling out a form looking at her phone

In the data-intensive field of early-stage M&A work, it can be daunting to decide which metrics to focus on. It’s also crucial to your ability to assess opportunities and create plans that truly capture them. So which M&A deal evaluation metrics will give you the…


Why Most Market Adjacency Moves Fail

market adjacency strategy: hiker walking across a wooden bridge across ice on a mountain

Many companies pursue new growth by expanding into adjacent markets: by bringing current products to new buyers or geographies, or by developing new products that complement existing ones. And no surprise—research has revealed that most companies that enjoy sustained long-term, profitable growth have invested in…


The Missing Link Between Strategy And Execution

strategy deployment - the missing link: metal chain on a fence

If your company’s strategic plan is compelling and the team is working really hard—but you’re still not seeing the results you expect—you might be missing a key link between strategy and execution. You may have overlooked a critical step in your planning process: a disciplined…


Top 3 Business Problems – June

business problems: wireframes on paper

At BTG, we help clients address all sorts of business problems from developing a retail strategy to accelerating growth in new markets. Here are 3 of the most interesting challenges we saw this June…   Accelerating growth in Latin America A global retailer was trying…


Trying to Scale your Business? Read This First.

Scale your Business: bryce canyon national park

Forget about better scheduling. Forget about cloning yourself. What high-growth company execs need isn’t more of themselves… it’s less. If you have a minute—and I know time is precious—I’ll tell you what I mean. A typical startup is scrappy. The founders work crazy hours and…


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